Shift4, a leader in integrated payments and commerce technology, recently announced its collaboration with Amazon to introduce an innovative shopping experience for enthusiasts. Their partnership seamlessly integrates Shift4’s VenueNext solution with Amazon’s Just Walk Out technology, which is set to launch this week at the United Center in Chicago. This expansion will bring the convenience of Just Walk Out technology to seven stores, thanks to Shift4’s VenueNext.
Here’s how the process unfolds:
- Visitors entering a store equipped with Amazon’s Just Walk Out technology can simply scan the venue’s mobile wallet, seamlessly powered by Shift4’s VenueNext solution.
- Amazon’s Just Walk Out technology intuitively tracks the items customers pick from the shelves and those they decide to return.
- Shoppers can enjoy a frictionless shopping experience without the need to stand in checkout lines.
- After they’ve completed their shopping, customers can exit the store, and their VenueNext-powered mobile wallet will be automatically charged for the items they’ve selected.
This collaboration aims to offer fans an even faster and more convenient shopping and payment experience, eliminating the need to wait in long lines and enabling customers to promptly return to their games or events.
Shift4’s VenueNext solution not only seamlessly integrates with Amazon’s Just Walk Out technology but also extends its capabilities by providing additional features for venues. These offerings encompass mobile ordering, point-of-sale systems, guest loyalty programs, kiosk-based ordering, and more, ultimately enhancing the overall transaction experience.
This joint venture signifies a significant advancement in the domain of sports and entertainment venues, promising fans and event-goers an improved and more efficient way of shopping, ordering, and making payments for items during events. The implementation of this technology is expected to be rolled out this week, ushering in an exciting transformation in the shopping experience for attendees.
